What overall creative strategy supports our brand?

Branded Portal | KDMP Infrastructure | Business Model

Reference: Branded Portal

This topic focuses on "what overall creative strategy supports our brand?"

Steff writes:

We will also need to work together to develop the overall creative strategy – the graphic design, the logo, and the “look and feel” – that surrounds our brand. These elements alone do not create the brand. However, they do support it and certainly can help accelerate recognition, speeding up the branding process.

To support the message of our brand of “A Future Worth Creating,” we will need to develop the above-mentioned supporting elements … Dave, I imagine you have folks on your side that can do this … and certainly I would so appreciate the opportunity to be in the loop on that process.